<div class="csl-bib-body">
<div class="csl-entry">Mangi, M. (2013). <i>Marketing concept for premium products based on the OMV premium product MaxxMotion in Austria : what are the success factors of premium products and can these factors be implemented in the fuel sector?</i> [Master Thesis, Technische Universität Wien]. reposiTUm. http://hdl.handle.net/20.500.12708/159178</div>
</div>
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dc.identifier.uri
http://hdl.handle.net/20.500.12708/159178
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dc.language
English
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dc.language.iso
en
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dc.title
Marketing concept for premium products based on the OMV premium product MaxxMotion in Austria : what are the success factors of premium products and can these factors be implemented in the fuel sector?