Record link: 
http://hdl.handle.net/20.500.12708/79191
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Title: 
Strategic study on the market entry in Iran - A comparison of theoretical- and practical- frameworks using the example of Harley-Davidson
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Citation: 
Arnezeder, F. (2017). Strategic study on the market entry in Iran - A comparison of theoretical- and practical- frameworks using the example of Harley-Davidson [Master Thesis, Technische Universität Wien]. reposiTUm. http://hdl.handle.net/20.500.12708/79191
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CatalogPlus: 
AC14497745
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Publication Type: 
Thesis - Masterarbeit
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Language: 
English
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Authors: 
Arnezeder, Florian 
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Advisor: 
Sihn, Wilfried 
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Organisational Unit: 
E017 - Continuing Education Center 
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Date (published): 
2017
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Number of Pages: 
77
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Keywords: 
Market Entry; Harley-Davidson; Iran; New market assessment; CAGE framework; Value Proposition framework
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Additional information: 
Arbeit an der Bibliothek noch nicht eingelangt - Daten nicht geprueft - gesperrte Arbeit (bis 2020-12-07+01:00)
Abweichender Titel nach Übersetzung der Verfasserin/des Verfassers
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