Achleitner, M. (2019). Die Entwicklung des Warenhauses in der Wiener Innenstadt 1865 - 1914 [Diploma Thesis, Technische Universität Wien]. reposiTUm. https://doi.org/10.34726/hss.2019.46788
E251 - Institut für Kunstgeschichte, Bauforschung und Denkmalpflege
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Date (published):
2019
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Number of Pages:
129
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Keywords:
Warenhäuser; Wiener Innenstadt
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department stores; Inner City of Vienna
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Abstract:
Die Entwicklung des Warenhauses in der Wiener Innenstadt 1865 - 1914 Geht man rund um den Stephansplatz im ersten Wiener Gemeindebezirk spazieren, erkennt man neben modernen Boutiquen auch noch Häuser und Läden, die dort schon seit langer Zeit existieren und mit ihren riesigen, geschmückten Schaufenstern die Kunden anlocken. Dass manche dieser Gebäude aber teilweise über 100 Jahre alt sind, wissen nur wenige Passanten. Mitte des 19. Jahrhunderts erfährt Wien neuen Aufschwung und einen wahren Bauboom. Dieser bringt auch neue Bauaufgaben in die Stadt, wie etwa den Typ des "Warenhauses". Es werden regelrechte "Konsumtempel" errichtet, die die Pariser und Londoner Kaufhauskultur nun auch nach Wien bringen. Die Architekten schaffen mit zukunftsweisenden, neuen Konstruktionen und modernster Technik einen Ort der Verzauberung und des Glücks, der das Einkaufen zu einem Erlebnis macht. Im Zuge dieser Arbeit wird die Bauaufgabe des Warenhauses in der Wiener Innenstadt vom Beginn der Blütezeit, in der Mitte des 19. Jahrhunderts, bis zum Stillstand im Ersten Weltkrieg analysiert und erläutert.
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Walking around on the Stephansplatz in the first district of Vienna, you can see yourself surrounded by modern boutiques as well as grand houses and shops that have stood there for an fair amount of time, and still attract customers with their huge, decorated store windows. A little known fact among the passing pedestrians is that some of these buildings are more than 100 years old. In the middle of the 19th century Vienna experienced a new uplift and a real building boom. This also brings new building tasks to the city, such as the type of "department stores". True "consumption stamps" are erected and thereby bring the department store culture from Paris and London to Vienna. The architects create a place of enchantment and happiness that makes shopping an experience with advanced, new constructions and latest technology. The focus of this paper is to analyze and give a detailed explanation of the construction process of department stores in the inner city of Vienna, beginning with the Golden Age, in the middle of the 19th century, until its stagnation with the beginning of the First World War. Walking around on the Stephansplatz in the first district of Vienna, you can see yourself surrounded by modern boutiques as well as grand houses and shops that have stood there for an fair amount of time, and still attract customers with their huge, decorated store windows. A little known fact among the passing pedestrians is that some of these buildings are more than 100 years old. In the middle of the 19th century Vienna experienced a new uplift and a real building boom. This also brings new building tasks to the city, such as the type of "department stores". True "consumption stamps" are erected and thereby bring the department store culture from Paris and London to Vienna. The architects create a place of enchantment and happiness that makes shopping an experience with advanced, new constructions and latest technology. The focus of this paper is to analyze and give a detailed explanation of the construction process of department stores in the inner city of Vienna, beginning with the Golden Age, in the middle of the 19th century, until its stagnation with the beginning of the First World War. Walking around on the Stephansplatz in the first district of Vienna, you can see yourself surrounded by modern boutiques as well as grand houses and shops that have stood there for an fair amount of time, and still attract customers with their huge, decorated store windows. A little known fact among the passing pedestrians is that some of these buildings are more than 100 years old. In the middle of the 19th century Vienna experienced a new uplift and a real building boom. This also brings new building tasks to the city, such as the type of "department stores". True "consumption stamps" are erected and thereby bring the department store culture from Paris and London to Vienna. The architects create a place of enchantment and happiness that makes shopping an experience with advanced, new constructions and latest technology. The focus of this paper is to analyze and give a detailed explanation of the construction process of department stores in the inner city of Vienna, beginning with the Golden Age, in the middle of the 19th century, until its stagnation with the beginning of the First World War. Walking around on the Stephansplatz in the first district of Vienna, you can see yourself surrounded by modern boutiques as well as grand houses and shops that have stood there for an fair amount of time, and still attract customers with their huge, decorated store windows. A little known fact among the passing pedestrians is that some of these buildings are more than 100 years old. In the middle of the 19th century Vienna experienced a new uplift and a real building boom. This also brings new building tasks to the city, such as the type of "department stores". True "consumption stamps" are erected and thereby bring the department store culture from Paris and London to Vienna. The architects create a place of enchantment and happiness that makes shopping an experience with advanced, new constructions and latest technology. The focus of this paper is to analyze and give a detailed explanation of the construction process of department stores in the inner city of Vienna, beginning with the Golden Age, in the middle of the 19th century, until its stagnation with the beginning of the First World War.